Der Stand der Digitalen Fracht 2018
Annual Freightos mystery shopping survey, with bonus research on air freight and digital freight forwarder quoting, including:
- Mystery shopping survey of the top 20 forwarders
- How leading B2B companies nail customer-centricity
- What freight will mean in the ‘Age of the Customer’
As top companies continue to talk digitalization, this LCL mystery shopping survey results assessed where it’s all talk…and where digital freight sales are popping up.
As the industry shifts, this year’s report includes a separate survey tracking changes in instant air freight sales and digital forwarder performance. Major B2B tech companies are starting to provide digital experiences that mimic those of consumer products like Gmail, Netflix, and Facebook. This report assesses the relevance of these changing customer experience expectations to the traditional world of freight.