Timely, credible data has been essential in educating our leadership and negotiating with carriers. We’ve avoided millions of dollars in unnecessary surcharges simply by having fresh data to validate our claims.
Mark Chadwick
President at Global Shippers Association
About GSA
GSA, led by President Mark Chadwick, represents a group of major companies, including GE Healthcare, Staples, and Bose. It handles significant freight volumes, enabling them to secure better rates and strong partnerships through collective buying power. Hear how GSA uses Freightos Terminal to drive smarter decision making and strengthened their negotiation power.
The Challenge of Outdated Data
GSA faced challenges with outdated data and slow decision-making in a rapidly changing logistics market. Their previous data sources were often quarterly or monthly reports, meaning GSA was often behind the curve when presenting trends to leadership or negotiating with freight forwarders. This resulted in missed opportunities and inefficiencies in securing competitive rates.
Additionally, GSA needed credible, independent data to provide transparent insights to its members and to present accurate information to internal leadership without relying on freight forwarders’ potentially biased data.

The Solution: Accurate, Clear Data
Freightos Data Terminal provides GSA with real-time, independent data, giving them an up-to-date view of air and ocean freight rates and trends. With timely information at their fingertips, GSA can:
- Present accurate, independent market data to leadership, helping them make informed decisions.
- React to market changes faster, securing better rates and avoiding unnecessary surcharges.
- Monitor key freight lanes without sifting through irrelevant data, streamlining the decision-making process.
- Negotiate better deals with freight forwarders, using fresh data to validate or challenge rate proposals.

We can immediately see the trends for our 10-15 key lanes, like Shanghai to Chicago, without wading through irrelevant data.
Mark Chadwick
President at Global Shippers Association
Why GSA Chose Freightos Terminal Over Competitors
GSA chose Freightos because of its value-for-money proposition and fresh, relevant data. Unlike other data providers that were prohibitively expensive and often provided outdated information, Freightos offered a cost-effective solution with real-time insights.
Mark Chadwick explained: “Freightos data was not only credible but also cost-effective. Other alternatives were either too expensive or provided outdated information. Freightos gave us great value with up-to-date data, allowing us to stay competitive and make quick decisions.”
The ability to tailor Freightos Data Terminal to GSA’s specific freight lanes also played a key role in their decision. The customized views allowed GSA to focus on what mattered most, without wasting time building reports or searching through irrelevant data.
