Unifying the Freightos Identity: Freightos Consolidates Product Portfolio Under Single Corporate Brand
Streamlined brand portfolio connects carriers, forwarders, and shippers under a centralized, data-driven Freightos identity
BARCELONA, SPAIN – Freightos, the leading digital infrastructure platform powering the international freight industry, today announced the strategic unification of its corporate and product brands. Over the past several months, Freightos has streamlined its internal operations, aligning its teams, investments, and accountability behind a common vision to operate as ONE Freightos. Today, the company’s external identity evolves to match this unified operational approach, bringing its comprehensive portfolio under a single Freightos brand.
Operating as a vendor-neutral network, Freightos digitalizes freight execution by transforming manual, fragmented processes into seamless, connected, digital workflows. This structural alignment reflects Freightos’ growing role as the intelligence middleware layer that unifies data and workflow across air, ocean and road freight.
To support this streamlined approach and provide immediate clarity to the market, the Freightos portfolio is now aligned directly with the specific target audiences it serves:
- Freightos for Forwarders: The dedicated digital platform for freight forwarders, bringing together Rate & Quote, Booking, Sales Portal, Payments, and workflow solutions into a single environment.
- Freightos for Airlines: The comprehensive technology platform enabling air carriers with digital distribution, interlining, eBooking, and digital payment capabilities.
- 7LFreight, a Freightos Company: The premier North American domestic freight procurement platform, maintaining its deep segment expertise in domestic US pricing, air cargo, and trucking procurement while connecting more deeply to the global Freightos network.
- Freightos Enterprise: The enterprise procurement, tender management, and market intelligence platform for multinational importers and exporters.
- Freightos Marketplace: The digital marketplace connecting importers and exporters with freight forwarders through instant pricing, booking, and shipment management.
For existing customers and partners, this brand evolution introduces zero operational friction. All accounts, user logins, active API integrations, contracts, dashboard configurations, and daily workflows remain exactly as they are today. To simplify access and improve network discovery, the company’s public digital presence is now centralized at a single destination: freightos.com.
“Modern logistics organizations no longer look for standalone software to solve isolated operational challenges; they expect connected ecosystems that bring together data, workflows, and decision-making across the entire freight lifecycle,” said Pablo Pinillos, CEO of Freightos. “Unifying our portfolio under the Freightos name is a natural milestone in our journey to build one company. By focusing our investments and accelerating innovation under a single corporate identity, we serve as the intelligence middleware layer that empowers smarter operational decisions, helping our partners automate operations, collaborate with trading partners, and move global cargo more effectively.”
The centralized brand identity is live today. Existing users can continue to access their respective platforms using current credentials without disruption. New logistics service providers, carriers, and businesses looking to leverage the interconnected digital ecosystem can explore the unified portfolio and register for access at freightos.com.