Stop Looking At Flashy Logistics Technology
In 2011, UPS trucks drove 20.4 million fewer miles in the United States than they did in 2010. The result? A 20,000 metric tons reduction in emissions. And it didn’t take any flashy technology – just a bit of data and a bit of insight. More on that later.
But first, let’s talk about the shiny drones, futuristic augmented reality and 3D printing.
Working at a logistics startup means attending a lot of logistics and freight conferences, most with the same technology panels talking about the same technology again and again.
The future of drone deliveries is still up in the air (pun intended) and limited almost completely to last mile. Major logistics companies are only experimenting with augmented reality glasses and 3D printing won’t compete with bulk manufacturing for at least the next ten years.
Which isn’t to say that drones, wearables and 3D printers won’t eventually change the world. But for all the talk (including our own), it’s time to reintroduce a different front into logistics innovation. And it doesn’t involve robotics or “Minority Report” gadgets.